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Pharma Anti-Counterfeiting 2010

The growth in counterfeit drugs and their level of sophistication is creating a growing headache for drug companies, health bodies and the consumer. Strategies to eliminate counterfeit drugs from the supply chain are becoming increasingly important to all stakeholders.

In this webinar series we consider some of the counterfeiting protection options available to pharma manufacturers and distributors, and ask what we can expect the long-term trends to be.

1. Meeting compliance obligations and tackling counterfeit drugs with serialization

Date: 23 Sep 2010
Time: 3pm UK, 4pm Europe, 10am USA Eastern

The World Health Organization (WHO) estimates that 10% of all medication worldwide is counterfeit, a figure which is driving both increased regulation and demand for improved technological responses to protect the pharmaceutical supply chain.

In this webinar we examine the EFPIA serialization pilot and consider the increasing role of ePedigree solutions to fulfil these ever increasing compliance obligations and to ensure that pharmaceutical brands are not exposed to damaging recall actions.

Join this webinar to learn:

  • The results of the serialization pilot
  • How serialization enables reliable product identification at any stage in the supply chain
  • How serialization fulfils proof of origin regulations for pharmaceutical products
  • How to overcome the technological challenges
  • How such solution can be easily integrated into existing ERP systems
  • The business case for adopting serialization

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2. Securing the pharma supply chain

Date: 14 Oct 2010
Time: TBC

The need to appease stakeholder concern over supply chain integrity and the threat to brand image is clear. Changing compliance regimes and the increased inventory costs resulting from counterfeiting make action neccessary.

In this webinar you will learn:

  • How ensuring compliance and real time end-to-end visibility can simultaneously optimise critical supply chain processes
  • The regulatory and financial imperative
  • Anti-counterfeiting as a platform for cost reduction
  • How to deliver wider business benefits and drive ROI

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